A sense of place.
Greek stories, symbols and everyday observations are the beginning of every idea.
Our story / Connecting with the Greek experience
A connection worth keeping.
A souvenir can hold a place, a story, a whole way of seeing. Plus 30 is our way of bringing a little Greece into everyday life.
Greek roots. Contemporary spirit.
A familiar story.
A fresh perspective.
Our starting point is the Greek experience in all its forms: art, architecture, language, music, craftsmanship and the small rituals of everyday life.
We look at this shared culture through a contemporary design lens. Sometimes playful, sometimes unexpected, always curious. Objects to wear, carry, use and keep close.
Plus 30 is a connection between a place and the people who take a piece of it with them. Whether Greece is your home, your next destination or a memory you return to.
Discover the shop ↗A different angle.
Thoughtful forms, a little wit and room for discovery. Familiar references find a new expression.
Beyond the journey.
Souvenirs that become part of your everyday. A small reminder of somewhere that stays with you.